Men on the director general of the Sudanese Customs Authority, His Excellency Lieutenant Salah Ahmed Ibrahim -Al -kalam Al -Daghar

The introduction:
In public institutions of a sovereign and economic nature, success is not arbitrary, but is rather built with precise planning, a rational administration and faithful men whose performance is integrated and their gift is mixed in a single system. The Sudanese Customs Authority is today a model for the developed institution which witnessed a qualitative change at the time of its excellence-general Salah Ahmed Ibrahim, which has the best leadership of the burial, and chose those around him an elite of executives, which has brought the charge of reform and development with him.
This article deals with the characteristics of this success and illuminates the aspects of a unique experience of institutional construction and teamwork, led by a statesman, who believes in the institution, and is responsible for the fatherland.
Leadership has caused a concept and practice conversion
From the moment he was appointed director general of the customs authority, the lieutenant-general Salah Ahmed Ibrahim has brought a clear vision which stems from the principle of the complete reform and the transfer of the institution of its traditional reality on the horizon of modernity, specialization and efficiency. It was not only a theoretical discourse, but rather a plan that was firmly implemented, according to the rules of discipline, transparency and modernization of administrative and technical work.
The team, Salah, adopted fatty reform policies which included the restructuring of the departments of authority, activating the performance evaluation system according to performance, in addition to launching the electronic archiving project, which allowed power to digitize hundreds of thousands of paper files that hindered work. He also introduced the electronic fingerprint system to assist and leave, in a decision described as a qualitative change in administrative discipline.
A precise approach to the choice of executives and the construction of the team
What distinguishes this experience is that the Salah team did not work alone, but surrounded itself with competent men, integrated professional backgrounds, to redistribute roles within the organization according to expertise, and not according to relationships or loyalty. Depending on specific selection criteria, the most important of which are integrity, discipline and the ability to make decisions in a compression environment.
Among its achievements in this field is the creation of a specialized unit to attract young skills in the field of customs technology, and work to promote a number of small high performance employees who have not had opportunities in previous systems. The team also launched the project “Transfer of experiences between generations” by integrating long -term executives with new executives in common projects.
Quality steps in financial performance and links
One of the most important successes obtained at the time of the team, Salah, was the great boom in financial performance, because customs income increased by 27% in one year, despite the economic and political challenges that the country is going through. This is achieved by adopting intelligent financial policies, controlling transactions, introducing electronic collection and reducing human intervention, which has limited corruption and manipulation.
One of its most important achievements in this aspect was the launch of the “Smart Customs platform” which allows in shipments from the moment when they entered the country until the final clearance, which made it possible to reduce the time of authorization by 40%. He also developed the internal settlement and examination mechanisms, so that each financial file is subject to exact examination stages, in a framework of governance and discipline.
Decisive strikes for smuggling and restoration of the role of protection
At the time of the team, the authority proved its ability to protect the borders of the fatherland against smuggling of all kinds, whether it is a commercial smuggling or a smuggling linked to strategic products, such as gold, drugs and fuel. The anti-demuction units have been activated, provided with advanced means, update detection equipment and executives training on the latest intelligence and technical methods.
Thanks to its directives, only more than 180 smuggling attempts were seized and the goods have exceeded tens of billions of pounds. He also directed the installation of advanced radiology devices in a number of ports and airports, which has enabled the discovery of containers loaded with contraband hidden in a complex way.
External opening and construction of a prominent international position
The interest of leadership was not limited to the interior, but the authority worked to strengthen its relations with relevant regional and international organizations, and sought to update its tools through partnerships, technical cooperation and exchange of experiences. Sudanese customs have become an active presence in international conferences, also organized delegations, sent missions and participated in high -level technical committees.
Lieutenant-General Salah Ahmed Ibrahim has succeeded in reactivating Sudan members to the World Customs Organization and has signed understanding notes with several African and Arab countries to improve cooperation in the exchange of information and unification of customs procedures. The Commission was also included in its leadership in the “Smart Borders” initiative implemented by the World Customs Organization for the Middle East and Africa.
Institutional media and social responsibility
The media inside the commission witnessed a real change at the time of the team, Salah, because it has transformed a formal interface into an effective tool to build a positive mental image of the institution. Media and public relations unity has been restructured and a strategic role is assured of transparency, communication and persuasion.
Among the most important achievements in this context, there is the inauguration of the official media platform of the customs authority and the training of more than 30 women in the field of digital media and data journalism. A series of awareness campaigns have also been launched on the importance of customs in the economy and the legal risks of escape of customs, which included almost all states of Sudan.
With regard to social responsibility, the team ordered Salah to allocate a percentage of the authority’s budget to support people affected by war, and large humanitarian initiatives have been implemented in the states of Darfur and Bleu, which included convoys of food and medical, which have earned the authority with great popular and official respect.
Conclusion:
Lieutenant-General Salah Ahmed Ibrahim has managed to convert customs authority into an institution in which the example takes place in the discipline, modernization and good management. The success was not individual, but was collective, but it made the environment incubating this success, pulling the road, providing capacities and was managed with an open mind and a national heart.
Men translated the vision in reality, they were therefore partners in the realization, the ambassadors of the institution and the soldiers of the battle of reform and modernization. Thus, the customs authority was written to be, thanks to this leadership, one of the most effective sovereign institutions of modern Sudan.



